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40 Million People Have Played D&D [UPDATED!]
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<blockquote data-quote="GreyLord" data-source="post: 7784109" data-attributes="member: 4348"><p>This IS fascinating...isn't it.</p><p></p><p>And we have to wonder how big it might get.</p><p></p><p>Right now the claim is that 10% of ALL families in the populations that D&D is within (market penetration, actually selling) has at least someone playing D&D.</p><p></p><p>10%</p><p></p><p>That is...of course, saying that Gale Force 9 has MAJOR sales on this!!!!</p><p></p><p>If it is still primarily ENGLISH copies that have sold...</p><p></p><p>That means <strong><u>60</u></strong>% of households on average in English Speaking homes have a D&D player.</p><p></p><p>That's spectacular...that's above any fad even....</p><p></p><p>(1.5 Billion English speakers...but only 360 million are actually NATIVE English speakers as per google look ups, and over a billion are in other areas where D&D isn't sold much such as India...leaving us with 500 million in which the D&D market penetrates. We are doing low ball numbers of family numbers at 3 per family...world wide parents have 2.4 children on average, but it is lower in Europe/US/Australia where the primary D&D market currently resides with 1.7 - 1.8 children and a 2.53 household size).</p><p></p><p>Interesting stuff.</p><p></p><p>Wonder how big the marketing numbers will claim???</p><p></p><p><strong><u>Right now, as per their statements, as many are playing D&D as have an Xbox One</u></strong>...or close to it.</p><p></p><p>With that many playing...it must be talked about constantly in schools all over the place by a majority of the students, it's hit penetration levels higher than many major blockbuster movies and other things!!!</p><p></p><p>Exciting times and exciting claims.</p></blockquote><p></p>
[QUOTE="GreyLord, post: 7784109, member: 4348"] This IS fascinating...isn't it. And we have to wonder how big it might get. Right now the claim is that 10% of ALL families in the populations that D&D is within (market penetration, actually selling) has at least someone playing D&D. 10% That is...of course, saying that Gale Force 9 has MAJOR sales on this!!!! If it is still primarily ENGLISH copies that have sold... That means [B][U]60[/U][/B]% of households on average in English Speaking homes have a D&D player. That's spectacular...that's above any fad even.... (1.5 Billion English speakers...but only 360 million are actually NATIVE English speakers as per google look ups, and over a billion are in other areas where D&D isn't sold much such as India...leaving us with 500 million in which the D&D market penetrates. We are doing low ball numbers of family numbers at 3 per family...world wide parents have 2.4 children on average, but it is lower in Europe/US/Australia where the primary D&D market currently resides with 1.7 - 1.8 children and a 2.53 household size). Interesting stuff. Wonder how big the marketing numbers will claim??? [B][U]Right now, as per their statements, as many are playing D&D as have an Xbox One[/U][/B]...or close to it. With that many playing...it must be talked about constantly in schools all over the place by a majority of the students, it's hit penetration levels higher than many major blockbuster movies and other things!!! Exciting times and exciting claims. [/QUOTE]
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