First of all, it is a quarter million units that need to be removed from the market, replaced to anyone who desires replacement, and there are likely to be some lawsuits even with the recall. What do you figure will be the cost of that? How does that compare to one financial quarter's profit? How does it bode while moving into a holiday season? How does a setback of this size trickle down from the parent company to its subsidiaries, and do the less profitable subsidiaries tend to get hit hardest? I'm just asking the questions and curious who might have the answers...
(Please qualify your answers by giving us some idea of your basis for your answers, i.e. Are you a financial analyst? etc. Thanks.)