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Message: <blockquote data-quote="Jaeger" data-source="post: 8988050" data-attributes="member: 27996">D&D cost around 150m to make.The general rule of thumb is 1/2 of the production budget will be spent on distribution and marketing - in some cases even more.(Shazam2 cost 125m to make, and reportedly had a distribution and marketing budget of 100m.)To get a baseline of what D&D has to do just to break even: 150+75 = 225 x2 for 450 million to break even.(The 75mil for distribution and marketing is erring on the conservative side - it could easily be tens of millions more.)The most direct comparison would be Shazam 2. Which is universally considered to be a flop.Opening weekend:DnD: $37,205,784SzM2: $30,111,158Both movies made about 24% of their production budgets on the opening weekend.By the end of their respective second weeks:2nd Sunday totals:DnD:  $62,278,000SzM2: $45,947,417DnD earned about 17k more that SzM2, but it also cost 25k more to make. SzM2 dropped 68%, DnD dropped 61%.DnD's saving grace is that it seems to be doing better in comparison internationally, and when you add those numbers in you get these totals.To Date:DnD: $124,077,540   2 weeks in release.SzM2: $123,003,000  4 weeks in release.Worth noting that SzM2's earnings dropped like a rock after its second week. (losing screens)The third week drop for DnD will tell the final tale.From what we know now though, it would have to find some real legs to break even at the box office. And I do not think that is a likely scenario.</blockquote>

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