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Message: <blockquote data-quote="Kurotowa" data-source="post: 9091319" data-attributes="member: 27957">There's nothing wrong with HAT's tone. When people watch it they enjoy it. That's why good word of mouth is driving its high streaming numbers. What killed the theater run was partly that it didn't have an easy marketing hook to drive a big opening weekend, and partly that it opened a week before the juggernaut that was The Super Mario Bros Movie so it had no room to pick up steam over time.You can't do much about the former when the whole idea is to promote a niche hobby to a larger audience, and the latter is just something that happens and there's no helping it. At least streaming means HAT is getting a second chance at an audience instead of fading away to be a cult classic.</blockquote>