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Message: <blockquote data-quote="GreyLord" data-source="post: 8528073" data-attributes="member: 4348">Probably not.I would have thought the target market would be people INTERESTED in trying out a new RPG who might actually buy the full game if they liked what they saw....But apparently not?If the market is to try to attract NEW players who have NEVER PLAYED an RPG before (arguably what these Starter Sets are supposed to be doing) I'd say it's a lost cause, because most new players will gravitate to something that they know about more and easier to find (Such as D&D, which as I mentioned before, has a starter set but also a direct link with it [or it did, I suppose the news ones still do] where one could get all the Basic rules as well).  People not familiar to RPGs do not normally target your FLGS, they go to stores like Walmart or Target where they can find the D&D starter set (but none of these other starter sets made for them apparently).When I see things like this, that try to copy the D&D starter set idea, without actually realizing the marketing behind it and how it works (direct them to actual rules where you can create the character and a full game if you want to guide them to the even fuller game of the Core 3, etc) it does not surprise me when they have sales that are NOWHERE close to D&D, or even to what they COULD be if the actually used these tools effectively.So, in that light, perhaps I and many others who have played RPGs and don't need to be introduced to the concept, but would like a sample of whether a game is good or bad before we dive fully in are NOT the key audience they are catering too (though with the way they MARKET these starter sets, they would have a LOT more sales if they actually made the sets to cater to those who are RPG players looking for something beyond just D&D these days).They are trying to attract those who never played an RPG before...but don't make their starter sets available to those who have never played an RPG before by putting these starters sets in Target, Walmart, etc.   Doesn't make a whole lot of sense to me.  Sure, they are at the FLGS (or some of them), but that's not catering to their target audience in that case, or at least with how these Starter Sets are designed.</blockquote>

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