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Hasbro CEO Chris Cox, "I would say that the underlying thesis of our D&D business is all about digital,”
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<blockquote data-quote="Ruin Explorer" data-source="post: 9095516" data-attributes="member: 18"><p>Because historically that's what happens, by and large?</p><p></p><p>When a company says they're going digital, they always promise to keep non-digital, non-online stuff going, and then, a few years later, that's no longer a priority for them, and they're "cutting back on it", and suddenly it's basically gone. This is a familiar pattern.</p><p></p><p>With D&D, I don't expect them to entirely cut physical. Rather I expect them to increasingly try to move physical into a purer luxury/lifestyle brand approach. Spelljammer absolutely was a move in that direction. Continuing that format with Planescape suggests they still see it as the way forwards. We'll get the corebooks in 2024, probably with fancy pretty special editions. But in say, 2027, will we see some significant paid products as digital-only? Yeah I think we will.</p><p></p><p></p><p>Source? I'm not trying to argue as much as interested to see if I've missed something.</p><p></p><p>Also to me "the D&D team" is the 30-ish people who actually work on D&D, Jeremy Crawford and down (including the art directors). That's why I ask what you mean by that term, because it seems like you're using it to mean "everyone who involved in D&D in any way at all at WotC, including the 3D VTT people".</p></blockquote><p></p>
[QUOTE="Ruin Explorer, post: 9095516, member: 18"] Because historically that's what happens, by and large? When a company says they're going digital, they always promise to keep non-digital, non-online stuff going, and then, a few years later, that's no longer a priority for them, and they're "cutting back on it", and suddenly it's basically gone. This is a familiar pattern. With D&D, I don't expect them to entirely cut physical. Rather I expect them to increasingly try to move physical into a purer luxury/lifestyle brand approach. Spelljammer absolutely was a move in that direction. Continuing that format with Planescape suggests they still see it as the way forwards. We'll get the corebooks in 2024, probably with fancy pretty special editions. But in say, 2027, will we see some significant paid products as digital-only? Yeah I think we will. Source? I'm not trying to argue as much as interested to see if I've missed something. Also to me "the D&D team" is the 30-ish people who actually work on D&D, Jeremy Crawford and down (including the art directors). That's why I ask what you mean by that term, because it seems like you're using it to mean "everyone who involved in D&D in any way at all at WotC, including the 3D VTT people". [/QUOTE]
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Hasbro CEO Chris Cox, "I would say that the underlying thesis of our D&D business is all about digital,”
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