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Message: <blockquote data-quote="JVisgaitis" data-source="post: 3839428" data-attributes="member: 4177">Smart people ask questions. You don't need forgiveness.I'm going to preface this by saying I don't have a ton of experience with print since Denizens of Avadnu was all I did. Not sure how many publishers have experience with color though (Paizo aside), since most products are black and white.Anyhoo, when you order a print run of a product that is done on an offset printer (i.e. not from a laser printer like Print on Demand), a unique set of printing plates are created just for your particular job. So if I order a run of 2,000 copies of World of Violet Dawn and Necromancer decides to be stupid* like Inner Circle, go full color and order 8,000 copies of Tome of Horrors, there isn't really any savings as the printer creates unique plates for both products. Because Necromancer's order is bigger, they do get a HUGE discount with their run, but there is no real savings.Now when it comes to shipping, they can put us both on the same boat and we can save money that way, but there really isn't a discount if we all get our stuff done at the same time. A lot of companies do coordinate printing jobs for shipping. That was a big thing when I was a member of the GPA and being carried by Impressions. I have no first hand knowledge, but I'm sure with gas prices being what they are publishers still do that sort of thing.Hope that helps!* - Just want to make a note and say that I don't think Clark and Necromancer are stupid at all. It's just an example folks!</blockquote>

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