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<blockquote data-quote="Zaruthustran" data-source="post: 405132" data-attributes="member: 1457">Expansion on social ideaHere's another idea on the social angle. Once your store is open, try to identify a few of the more social regulars. Recruit them to run events at your store. Not just D&amp;D games, but large-scale event games that appeal to more than gamers: How To Host a Murder parties, scavenger hunts, Twister parties, and other mass-market social games. Games that the sororities would think of as fun. The games don't have to be held at your shop, but you could provide a little organization help, prizes, or even sell the games at half price (volume/event discount). The idea is that you want to advertise and get the word out that your shop is a source for fun activities. Be sure to also sponsor/host game clubs. As in, you're friendly to local larp groups and RPGA groups. Definitely keep a gamer-seeking-gamers registry, a bulleting board, etc. Have handy resources for larpers like local costume shops and gamer-friendly parks. Best part about this &quot;community&quot; stuff is that your clientelle will happily do all this work for you if you let them. You could even hire on a part-time employee to handle event scheduling.Talk to the history and management professors. Show them your miniatures games (especially Warhammer Ancient Battles, hardcore historical wargames like ASL, and Napoleonics) and your negotiation/management sim games (like Settlers of Cattan and Diplomacy). Show how these games are perfect for their class. Tell them you can come in and explain the rules and provide the game sets in exchange for a small fee. The idea is to let the faculty know that you're a resource, not only for materials but also for ideas and expertise. -z</blockquote>

[QUOTE="Zaruthustran, post: 405132, member: 1457"] [b]Expansion on social idea[/b] Here's another idea on the social angle. Once your store is open, try to identify a few of the more social regulars. Recruit them to run events at your store. Not just D&D games, but large-scale event games that appeal to more than gamers: How To Host a Murder parties, scavenger hunts, Twister parties, and other mass-market social games. Games that the sororities would think of as fun. The games don't have to be held at your shop, but you could provide a little organization help, prizes, or even sell the games at half price (volume/event discount). The idea is that you want to advertise and get the word out that your shop is a source for fun activities. Be sure to also sponsor/host game clubs. As in, you're friendly to local larp groups and RPGA groups. Definitely keep a gamer-seeking-gamers registry, a bulleting board, etc. Have handy resources for larpers like local costume shops and gamer-friendly parks. Best part about this "community" stuff is that your clientelle will happily do all this work for you if you let them. You could even hire on a part-time employee to handle event scheduling. Talk to the history and management professors. Show them your miniatures games (especially Warhammer Ancient Battles, hardcore historical wargames like ASL, and Napoleonics) and your negotiation/management sim games (like Settlers of Cattan and Diplomacy). Show how these games are perfect for their class. Tell them you can come in and explain the rules and provide the game sets in exchange for a small fee. The idea is to let the faculty know that you're a resource, not only for materials but also for ideas and expertise. -z [/QUOTE]

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