Menu
News
All News
Dungeons & Dragons
Level Up: Advanced 5th Edition
Pathfinder
Starfinder
Warhammer
2d20 System
Year Zero Engine
Industry News
Reviews
Dragon Reflections
Columns
Weekly Digests
Weekly News Digest
Freebies, Sales & Bundles
RPG Print News
RPG Crowdfunding News
Game Content
ENterplanetary DimENsions
Mythological Figures
Opinion
Worlds of Design
Peregrine's Next
RPG Evolution
Other Columns
From the Freelancing Frontline
Monster ENcyclopedia
WotC/TSR Alumni Look Back
4 Hours w/RSD (Ryan Dancey)
The Road to 3E (Jonathan Tweet)
Greenwood's Realms (Ed Greenwood)
Drawmij's TSR (Jim Ward)
Community
Forums & Topics
Forum List
Latest Posts
Forum list
*Dungeons & Dragons
Level Up: Advanced 5th Edition
D&D Older Editions
*TTRPGs General
*Pathfinder & Starfinder
EN Publishing
*Geek Talk & Media
Search forums
Chat/Discord
Resources
Wiki
Pages
Latest activity
Media
New media
New comments
Search media
Downloads
Latest reviews
Search resources
EN Publishing
Store
EN5ider
Adventures in ZEITGEIST
Awfully Cheerful Engine
What's OLD is NEW
Judge Dredd & The Worlds Of 2000AD
War of the Burning Sky
Level Up: Advanced 5E
Events & Releases
Upcoming Events
Private Events
Featured Events
Socials!
Twitch
YouTube
Facebook (EN Publishing)
Facebook (EN World)
Twitter
Instagram
TikTok
Podcast
Features
Top 5 RPGs Compiled Charts 2004-Present
Adventure Game Industry Market Research Summary (RPGs) V1.0
Ryan Dancey: Acquiring TSR
Q&A With Gary Gygax
D&D Rules FAQs
TSR, WotC, & Paizo: A Comparative History
D&D Pronunciation Guide
Million Dollar TTRPG Kickstarters
Tabletop RPG Podcast Hall of Fame
Eric Noah's Unofficial D&D 3rd Edition News
D&D in the Mainstream
D&D & RPG History
About Morrus
Log in
Register
What's new
Search
Search
Search titles only
By:
Forums & Topics
Forum List
Latest Posts
Forum list
*Dungeons & Dragons
Level Up: Advanced 5th Edition
D&D Older Editions
*TTRPGs General
*Pathfinder & Starfinder
EN Publishing
*Geek Talk & Media
Search forums
Chat/Discord
Menu
Log in
Register
Install the app
Install
The
VOIDRUNNER'S CODEX
is coming! Explore new worlds, fight oppressive empires, fend off fearsome aliens, and wield deadly psionics with this comprehensive boxed set expansion for 5E and A5E!
Community
General Tabletop Discussion
*Dungeons & Dragons
I still want D&D and Beyond, but...
JavaScript is disabled. For a better experience, please enable JavaScript in your browser before proceeding.
You are using an out of date browser. It may not display this or other websites correctly.
You should upgrade or use an
alternative browser
.
Reply to thread
Message
<blockquote data-quote="The Scythian" data-source="post: 8889852" data-attributes="member: 6875986"><p>It's not misinformation. </p><p></p><p>In a video seminar for investors, WotC CEO Cynthia Williams said that D&D has never been as prominent as it is now, but that it's under monetized. Yes, she talked about licensing the D&D brand as part of the solution for that. But, another part of the solution was to create a recurrent spending environment to get players to spend more money. I have no idea how near to each other those statements are in terms of minutes, but that doesn't matter. The whole presentation was about how to make more money off of D&D, and creating a recurrent spending environment was presented as a way to do that.</p><p></p><p><strong>Edit: </strong>I misremembered the presentation. Cynthia Williams is the President of WotC, not the CEO. Williams did not talk about licensing as a solution to under monetization, the CEO Chris Cocks talked about licensed products when explaining the differences between opportunities to monetize Magic: The Gathering and D&D. And I was referring to one part of a larger presentation, the majority of which was focused on MTG. The parts preceding the section about monetizing D&D were about MTG, and the part following it was Chris Cocks hyping the upcoming D&D movie.</p></blockquote><p></p>
[QUOTE="The Scythian, post: 8889852, member: 6875986"] It's not misinformation. In a video seminar for investors, WotC CEO Cynthia Williams said that D&D has never been as prominent as it is now, but that it's under monetized. Yes, she talked about licensing the D&D brand as part of the solution for that. But, another part of the solution was to create a recurrent spending environment to get players to spend more money. I have no idea how near to each other those statements are in terms of minutes, but that doesn't matter. The whole presentation was about how to make more money off of D&D, and creating a recurrent spending environment was presented as a way to do that. [B]Edit: [/B]I misremembered the presentation. Cynthia Williams is the President of WotC, not the CEO. Williams did not talk about licensing as a solution to under monetization, the CEO Chris Cocks talked about licensed products when explaining the differences between opportunities to monetize Magic: The Gathering and D&D. And I was referring to one part of a larger presentation, the majority of which was focused on MTG. The parts preceding the section about monetizing D&D were about MTG, and the part following it was Chris Cocks hyping the upcoming D&D movie. [/QUOTE]
Insert quotes…
Verification
Post reply
Community
General Tabletop Discussion
*Dungeons & Dragons
I still want D&D and Beyond, but...
Top