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Message: <blockquote data-quote="WizarDru" data-source="post: 6005360" data-attributes="member: 151">And that's actually not unusual.  Here's the thing about the Free-to-Play model: only about 5% of the customers actually spend any money.  But the ones who do tend to spend BIG.  Among my group, none of us went beyond the trials.  When the game went free, we didn't make $15 a month but we spent in spurts, so they definitely made more than if we didn't play at all (I'd wager we spent about $50 in 6 months per person).The goal of the F2P model is to get the most people possible to play, knowing that some will spend to get more content or skip the boring parts or to get an advantage.  The king of the F2P model is Team Fortress 2, a game that went free several years in and saw it's playerbase increase five-fold and it's revenue stream increased by 40x.   TF2 also has an unusually high 20-30% rate of players who actually spend money on micro-transactions, which is unique in the industry.I have played plenty of F2P games, but only DDO, Team Fortress 2, Tribes Ascend and one or two others have ever gotten me to spend money on them.  And that's due to them being games that I enjoyed.  Star Trek Online, Champions Online and others foundered on the vine for me, partly because they had their hand out for money so early it irritated me.</blockquote>