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Message: <blockquote data-quote="Whizbang Dustyboots" data-source="post: 9157269" data-attributes="member: 11760">Digital advertising is vastly cheaper than print. The cratering of the print newspaper (especially local newspapers) and magazine business is in large part due to their revenue getting chopped by up to 90% transitioning from print to digital ad revenue.Print ad space is finite -- there are only so many places to put an ad in a magazine or newspaper -- while internet advertising is effectively infinite, and the law of supply and demand has done its thing.This is actually digital marketing, rather than advertising, and probably a touch more expensive than an ad (there are probably a half dozen people sinking manhours into making these videos), but it's still very, very cheap.</blockquote>