Micah Sweet
Level Up & OSR Enthusiast
I was the one who used that phrase, and I'm happy to withdraw it if it's presence is distracting. Use whatever alternative you wish.I stand corrected I guess.
The fact that as a gamer even I'm unaware of half of this stuff is telling.
Target sells one Item with the D&D logo on it TWICE. That's not "Hard Core" merchandising. Half a store isle from floor to ceiling is hard core merchandising. I'll even concede the fact that retail is on the endangered species list.
Someone used the expression "Hard Core Merchandising". My experience with merchandising must be different than everyone else's.