Morrus said:
Registration, Steve. Not login, registration. New customers don't have to register if they already have an account here. Whether or not you think that should make a difference, I can assure you it is doing so.
Putting aside for the moment that the above in no way addresses my point, consider that aside from mining current members people still have to register at some point, be it at the store or or here. If you're not accounting for customers that aren't registing for the first time through either access point, then that's not a big selling point to publishres because you're pretty much saying you're not looking far enough ahead to consider growing a customer base.
You have a lot of opinions, backed up by your marketing experience. On the whole, I'm glad to say you're generally being proved wrong by the actual data on most fronts.
That's because you missed my point by changing it into something I didn't say. I didn't mistake what I said: I meant
login. I most definately did not mean registration. To clarify ...
If I don't turn on my autologin when coming here, for the store or something else, I have to login each time even after I've registered. Whether I'm logging in at the store or at the messageboards is not relevant. If, on the other hand, I use autologin here and say, RPGnow, then there's no login process at either site--I simply come here and go there and, tada, I'm already in my account. So, if I follow a link from a press release here it takes one click on that link to the EnWorld store without needing to login. However, if I follow a link from here to RPGnow and have autologin turned on there it is also just one link to my purchase. But what if you don't use autologin? Well, to use RPGnow you still have to log in there. If I want to use either the board or the store here, I still have to log in.
THAT is what I mean about the "time saving" benefits of EnWorld and the En store being united: backend uniting of the database isn't a
customer time saver if you're using autologin anyway, which has absolutely nothing to do with registration beyond initially opening the account. What it is is a space and time saver for the store's database.
As for things I said proving wrong, well, as you said: it's been two weeks. Considering most of what I said was about long term ramifications of removing non-En store links in press releases two weeks would hardly be "long term" to see how that turned out, especially now that the policy has been reversed. Other than minor points like the above about the misconception of time saving, I haven't actually said much on the store itself to prove wrong or right.