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No WotC At Gen Con This Year?
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<blockquote data-quote="JediSoth" data-source="post: 7692007" data-attributes="member: 13882"><p>Not surprising; if you're working with a limited budget, Gen Con is EXTREMELY expensive. My wife and I regularly spend around $1500 on hotel for Wed-Mon, and WotC is putting up more than one couple in one room. That's to say nothing of how much it costs for the exhibition space (even though they don't have space in the Dealer Hall). Gen Con isn't just giving that space to WotC for free.</p><p></p><p>From a marketing standpoint, it also sort of makes sense. At Gen Con, they're liking reaching the same people over and over again. I would wager the amount of new people they really get is pretty small compared to the overall attendance. Going to more, smaller cons would increase their exposure more. At Gary Con, they're the largest company, followed by Kenzer & Co., then there are some small pub folk in the Dealer Hall (which is a tiny fraction the size of Gen Con's; seriously, all of Gary Con takes place in one hotel). At Gen Con, they're one company among thousands. Heck, the last year they actually had a presence in the Dealer Hall, I didn't even hang out at their booth; there were too many other things to do.</p></blockquote><p></p>
[QUOTE="JediSoth, post: 7692007, member: 13882"] Not surprising; if you're working with a limited budget, Gen Con is EXTREMELY expensive. My wife and I regularly spend around $1500 on hotel for Wed-Mon, and WotC is putting up more than one couple in one room. That's to say nothing of how much it costs for the exhibition space (even though they don't have space in the Dealer Hall). Gen Con isn't just giving that space to WotC for free. From a marketing standpoint, it also sort of makes sense. At Gen Con, they're liking reaching the same people over and over again. I would wager the amount of new people they really get is pretty small compared to the overall attendance. Going to more, smaller cons would increase their exposure more. At Gary Con, they're the largest company, followed by Kenzer & Co., then there are some small pub folk in the Dealer Hall (which is a tiny fraction the size of Gen Con's; seriously, all of Gary Con takes place in one hotel). At Gen Con, they're one company among thousands. Heck, the last year they actually had a presence in the Dealer Hall, I didn't even hang out at their booth; there were too many other things to do. [/QUOTE]
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No WotC At Gen Con This Year?
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