The first part of the article mentions that ATI has gone to 80nm on some of their video cards. I would guess that also applies to the GPU, since they make it.
Anyway, this generation of consoles sucks
I was able to get a PS1 for $200 a year after launch, then a Saturn for $200 (with 3 packed in games), then eventually a N64 for $120 or so (which I couldn't play because the controllers literally hurt my hands, even causing them to bleed).
Then last one, I got a Dreamcast for $150 a year after it came out, a PS2 for $300 (about a year after launch, just before the price drop

), then an Xbox for $200 (with 2 packed in games) I think a year after it came out, then a slim PS2 for $130 when my original PS2's laser died.
This time around, it's been 2 years since the 360 came out, and the price has dropped a whopping $50. The PS3 has been out a year, and the prices has dropped $100, but it's still too much (especially since the 40 gig has no BC, and I have a ton of PS2 games). The one console I could afford (if I could find it), I don't want.
I was hoping just sticking with the PSP/DS would be enough. But it's not, because some of the genres I like aren't suited that well for the DS (like racing games, since the d-pad isn't very good) and while the PSP itself sells pretty well (though not as good as the DS, but about on par with the 360), software for it sells horribly, and developers have scaled back games for it.