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Why Miniatures are Randomized

I was fortunate to get a tour of Games Workshop's HQ in Nottingham a few years ago when I was one of the lead designers for Lustria: Cities of Gold. I got to talk to all the designers and such and we had a long conversion on the miniatures business.

One thing that I found interesting was that distributors way back then were very upset with the large amount of product numbers they had. I got to see a lot of concept models that they wanted to release, but never did because they had to keep the product numbers as low as possible. That's partly why they moved to the plastic regiment sets.
 

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molonel said:
Nobody expects any store to carry all of them. There are so many channels of distribution at this point, though, that it seems odd that you can't get what you want without hunting it down on eBay, especially when there are so many folks in these threads who declare their disgust with randomized minis and their desire for something else.
And yet a lot of the people in the previous thread made the point that they didn't want to have to buy individual figures (or collections of commons/uncommons) from alternative suppliers such as online retailers or eBay. So one could argue that in order to make them happy, the non-randomised packs would have to be available through their local stores. Which brings us right back to the distribution problem...
 


Echohawk said:
And yet a lot of the people in the previous thread made the point that they didn't want to have to buy individual figures (or collections of commons/uncommons) from alternative suppliers such as online retailers or eBay. So one could argue that in order to make them happy, the non-randomised packs would have to be available through their local stores. Which brings us right back to the distribution problem...

People said lots of things in the previous thread. There were a couple of people who won't even use a credit card, online. Although I respect that position, and know some people who subscribe to it, I'd say that the majority of people in this hobby are willing and able to do online retailing.

What a lot of people don't want is to buy from Billy Joe Bob selling minis out of his garage in Utah, and bid against 5 other people. (I've bought minis from a guy who sells minis from his home in Utah, by the way, so this post should not be construed as a slam on said person.)

And what they don't want, and what they are tired of, is buying randomized minis. I think it hits you after you get your third Bluespawn Godslayer, or your second frost giant.

People want to buy what they want to buy, instead of getting what they want by accident.

They are happy to support this hobby, and while I'm sure it's really way cool on WotC's end to see their Beholders selling for fifty bucks a pop on eBay, or Drizzts for seventy bucks, and yes, it is certainly successful at creating a collectibles market, but I find it odd that I have never, EVER seen a game where people actually have even a majority of their figurines represent what they actually are. And I'm not talking about weird, freaky figurines like Bone Claws from the MM3 or Grells. I'm talking about skeletons or orcs or kobolds or goblins or any of that stuff.

A lot of FLGS's are dying. And who knows? The grand experiment of painted plastic minis isn't that old. Perhaps it will fail, too, despite all the ra-raing we see here of WotC's business model.

All of that remains to be seen.

But I'm done buying randomized minis.
 



Thurbane said:
Good points.

If you would like your minis to also be available non-randomized from WotC, check out the link in my sig...

I think I'll start a counter-petition: "WotC, don't abandon random minis, we want to be able to keep buying D&D miniatures period"

Since so many people that are supposed to be in the know think that the non-random approach would kill the game, I'd think that a less-than-perfect distribution method (which would be something like "non-random minis with thousands of figures for mere cents, delivered within 24 hours to my doorstep") is preferrable to having no figures whatsoever.

I really don't want to go back to metal minis. As much as painting the occasional figure can be fun, painting hordes of them is way beyond what I'm prepared to invest time-wise, at least in meta-activity. If I want to invest time in meta-activity, I whip up a great D&D campaign.

Echohawk said:
And yet a lot of the people in the previous thread made the point that they didn't want to have to buy individual figures (or collections of commons/uncommons) from alternative suppliers such as online retailers or eBay. So one could argue that in order to make them happy, the non-randomised packs would have to be available through their local stores.

And how many is "a lot", in absolute terms? 10% of all potential customers? 1%? I'd say less than 0.1%. Of course there are technophobes, who turn the monitor away when they undress because the government can watch you through it. But they're the minority, and the numbers can only dwindle.

I doubt that Wizards could - even if they wanted - cater to small minorities. The majority seems to be okay with matters as they are now - they either buy several cases and get their "army packs" that way. Others have no problem whatsoever buying at Hubb's or other reputable eBay sellers.

S'mon said:
Randomised doesn't bother me. Bendy plastic swords, that bothers me...

They bend, but they don't break!

The bending can easily be fixed (done it dozens of times): Heat up some water, put the minis into it, and they revert to the intended form. Then put them into cold water and you're set to go.

I had a metal mini (before DDM's time), and the sword didn't bend. It broke right off. Had to glue it back on several times. Of course, it ruined the paint job.
 

Kae'Yoss said:
The bending can easily be fixed (done it dozens of times): Heat up some water, put the minis into it, and they revert to the intended form. Then put them into cold water and you're set to go.
How hot do you heat the water?
 

molonel said:
What a lot of people don't want is to buy from Billy Joe Bob selling minis out of his garage in Utah, and bid against 5 other people.
Well then, for their convenience, here is a list of fourteen online retailers, all of whom sell individual D&D minis:No bidding required! :p

And for folks in the UK:
 
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