Ghostbusters (trailer)

[MechaPilot]

What does "international" mean in this context? Just "not American"?

Pretty much. It's basically an industry reference. Hollywood markets films differently in America than it does abroad. A recent prime example of this is to check out the differences in tone and content for the pride and prejudice and zombies trailers.

 

[Morrus]

Pretty much. It's basically an industry reference. Hollywood markets films differently in America than it does abroad. A recent prime example of this is to check out the differences in tone and content for the pride and prejudice and zombies trailers.

OK. It's not how I would use the word.

 

[MechaPilot]

It's probably not how I'd use it either really. With trailers ending up online, they're really all international trailers in that they're available for international consumption.

 

[Morrus]

It's probably not how I'd use it either really. With trailers ending up online, they're really all international trailers in that they're available for international consumption.

Well, term clearly doesn't include the internet. It's TV and cinemas.

 

[Tonguez]

OK. It's not how I would use the word.

my understanding is that International Trailer is the one that gets translated into non-English languages (there is a Ukrainian version) with the English language version being essentially not-America.

apparently advertising in America has to be different to the rest of the world

 

[Morrus]

my understanding is that International Trailer is the one that gets translated into non-English languages (there is a Ukrainian version) with the English language version being essentially not-America.

So a trailer in England, Ireland, Canada, Australia, etc. is not "international", seeing as it's in English? Or is "international" American slang for "foreigner"? Seems like a slightly different basic usage of the word. There's overlap, to be sure, but it sounds like the word means something different in the US.

 

[Tonguez]

So a trailer in England, Ireland, Canada, Australia, etc. is not "international", seeing as it isn't translated? Or is "international" American slang for "foreigner"?

If I use the word "international" I don't mean "not English". Seems like a very different basic usage of the word. There's overlap, to be sure, but it sounds like the word means something different in the US.

yup International is foreigner in Hollywood advertising speak

- I think of it as the better quality offering to the more sophisticated audience

 

[MechaPilot]

apparently advertising in America has to be different to the rest of the world

In general, I don't think it has to be different here (I live in the US) than in the rest of the world. It's not as if we're altogether less sophisticated than other countries (I mean, some parts of the US, sure, but not in general).

The one main thing that does probably have to be different in the US is nudity. For some reason, probably a holdover from puritan settlers, nudity and sexuality is far more controversial here than violence is. I never really thought that made sense, that making life was more controversial than taking it, or that you could have a western show a graphic lynching at the hands of vigilante justice but god forbid a boob shows up or it's instantly rated R, but I'm just one person.

 

[Morrus]

In general, I don't think it has to be different here (I live in the US) than in the rest of the world. It's not as if we're altogether less sophisticated than other countries (I mean, some parts of the US, sure, but not in general).

The one main thing that does probably have to be different in the US is nudity. For some reason, probably a holdover from puritan settlers, nudity and sexuality is far more controversial here than violence is. I never really thought that made sense, that making life was more controversial than taking it, or that you could have a western show a graphic lynching at the hands of vigilante justice but god forbid a boob shows up or it's instantly rated R, but I'm just one person.

Oh, there are parts of the world *far* stricter than the US in puritanical terms!

 

[Istbor]

I am not sure I see how the second trailer is 'better' or 'worse' than the other. Seems just like a different approach to the same movie.

It could very well be a good or great movie. Though the question remains, will it be a good Ghostbuster's movie? There is a lot of nerd rage out there. Mostly for the style of comedy seen being favored compared to the originals.