You enter the shop and see a particularly scary looking human woman, (the entire left side of her is face horribly scarred by flames or acid) swinging a battle axe in graceful circles and talking to an orc woman who is leaning against the wall with her arms crossed. You note the absence of a pinky on the orc woman's right hand, and the thick mane of steel gray hair tied in a pony tail behind her head.
"...the mother lode! I'm gonna be a rich woman I tell you!"
"Well, that's all well and good Sharrat, but you know damned good and well I'm in the arms business. If you need a loan, I hear that House Kundarrak has a representative in town, see him. If you want that axe, then you're in the right place, but the price is ten gold. Cash. As always."
Sharrat grumbles, but pays in the end and leaves with her new axe. After being paid, Brassa turns to you and smiles. "And what can I help you find today sir? I've a particularly fine used rapier here, lightly used, and I can let you have it at a good price. Or of course I have some new that I made myself, they're not as pretty for the most part, but very well made." As she indicates the used weapons you note that the quality and appearance vary greatly from complete crap to some nice weapons. The house made weapons range from very nice through definate masterwork items, but are by and large plain and understated in appearance.
You can purchase anything from the PHB weapon section you want. If you want masterwork, many types are available, let me know. normal PHB prices. If you want used, prices are up to 50% off, with quality dropping by the same amount.