They could present adventures in tiers:I’d love to see a plethora of starter sets, a number of 6-10 adventures, a few 11-15 and a couple of 16-20. Each setting should have a dedicated starter set IMHO.
Tier 1: Level 1-4 adventure
Tier 2: Level 5-8
Tier 3: Level 9-12
Publish two of each tier a year, at 112 pages each. Include suggestions for how to link each of the tiers up to the others (Tier 1 adventure A can link up to Tier 2 adventure A or Tier 2 adventure B, etc).
The merits of the format are A) Most groups might actually finish an adventure rather than stalling out a third or half the way through; B) It's a lot easier to design and present a 4 level / 12 session adventure than a 14 level / 40 session one; C) DMs could easily integrate the adventures into their own campaigns.
But I suppose that approach wouldn't leverage synergies with the brand licensing strategy of cross-platform media events and products like Forgotten Realms books, boardgames, and videogames built around Epic Dungeons and Dragons Adventures (TM). Still, when you think of how much better WotC could make its adventure material if the overriding purpose of the books was to help people run fun games of D&D at the table, rather than all the ancillary goals that drive their publishing strategy today...
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