FitzTheRuke
Legend
It's probably a little down, but I think we can say that a LOT of people are still coming to D&D. In droves.I'm getting there!
That's really interesting to read about how folks react to the various starter sets. Maybe a better way to think of it is, "As many people are coming in, but not as many are buying."
I've always suspect that the number of people actively playing D&D looks like a line that goes up and to the right, while the number of people buying looks like a wave with various peaks and valleys.
But I think that the newer Starters just aren't the massive deal of quality-and-quantity-for-buck that the OG 5e Starter Set was.
Heroes of the Borderland, I think, is excellent when it comes to achieving its goals as bridging the gap between D&D and a board game, but I think that it's sales "ceiling" is lower, both with the increased price, and how the format won't also appeal to extant players in the same way that LMoP did.
And, I do think at this point that WotC selling digital/physical bundles has and will eat into FLGSes sales. If we could offer digital "upgrades" with physical products (say, a code on a card) at our FLGSes, I think WotC would both share with us better, and also teach our customers the "joy" of digital, ultimately benefitting them (even more than us) in the long-term.