It wasn't a hired publicist, the frist paragraph :
The actor, who plays Thor across the Marvel Cinematic Universe,
revealed on Wednesday’s episode of The View that he had to “bribe” India to come to set and film her sequences for the upcoming superhero blockbuster.
The view is a talk show and so this kind of discussion happens a lot of the time. And she also played the role of Thor's daughter in 2022’s Thor: Love and Thunder.
The article is basically telling what happened on the show. I'd post the segment but i'm not sure if people would watch it.