Keith F Strohm
First Post
Kunimatyu said:::frowns::
That's unfortunate. I like metal miniatures and all, but you're going to be competing directly with Reaper Miniatures' multiple lich, dark elf, even ape sculpts. In order for these to work, you'll need to produce sculpts that are just as good as many of the pewter miniatures companies. I'm thinking that could be difficult.
Reaper does have a really cool range of minis, there's no denying that. I think that once you've seen the hot sketches by Wayne, you might reconsider. Also, we have Bob Watts, whose been in charge of companies like Grenadier, Target/Heartbreaker and Games Workshop U.S. overseeing the production. The quality of these minis will be apparent.
And, as another poster mentioned, this is far more than just a packet of miniatures. As the name statees, it's a complete encounter all in one package. So, if the party heads off in a direction you hadn't planned, you can pull this product right out of the package and go.
Even then, these days I tend to prefer painted plastic when it comes to monsters, as I rarely have time to paint, they're easy to store, and don't fall apart/get scratched when they hit the floor.
The advantages of pre-painted plastic minis are apparent. The main business disadvantage is that the initial production investment just to get off the ground is significant. Before you've spent that, you need to take a look at your potential sales and see if you're likely to recoup your investment. For a company Paizo's size, pre-painted plastic figures just didn't make sense.
With really good plastic miniature designs, you could probably have sold these encounter sets for 19.95, maybe even higher. As it is, you've limited your market to people who paint metal minis -- and in the post D&D Miniatures world, that number is even smaller than it used to be.
It's also quite possible that since you can get 8 minis for 9.95 in D&D boosters, customers would balk at a 19.95 price point for 3 or 4 minis (even if we doubled that number, it wouldn't make sense to pre-painted consumers).
The unpainted metal miniature market is smaller, but the relatively low production costs and the ability to spin minis to order, make it a good investment even given a customer base an order of magnitude smaller.
Keith Strohm
Chief Operating Officer
Paizo Publishing, LLC