M.L. Martin
Hero
I think it will be very interesting to see what WotC announces at DDXP with regard to new organized play options and Fortune Cards. My fear is that they will announce a competitive game play option that will include the use of Fortune Cards. For that, the cards would have to be universally positive, which at present they are.
It's looking like you might have been partially right.
New Wizards Play Network D&D starting up in September.
It's not competitive in the sense of 'players against each other', but it does appear to be more of a 'challenge' event or quasi-tournament style, and they do encourage Fortune Cards.