Force themselves?
I watched season 1 and liked it a lot. The final 2-3 eps lagged, and the finale was bleh, but I figured they'd plot out season 2 better from the start so they didn't run into the snags of the first.
I'm not watching Heroes to complain about it, I gave it through the end of a plotline to turn around and improve to where I'd hoped for.
The simple fact is, a lot of folks DIDN'T, and Heroes ratings took a dive. I gave it the benefit of the doubt (or, more appropriately, hoped against all reason) and gave it time. I don't like it anymore and so I'm out.
Now, why do I discuss it? Because this is a discussion board and I'm disappointed, same as I've posted occasionally about gnomes being killed off. I've also posted about things I like, but no one says there "hey, why don't you keep your opinions to yourself". (Not that you are here of course.)
As for comic shows, I've watched and enjoyed many comic movies, and I don't think what makes a comic movie is bad plot, pacing, stupid characters, and many of the other hallmarks that folks complain about comics in general. If I've been to every XMen movie, seen many others, and still find Heroes "comic bookness" to be a flaw, then I think the intended audience is quite a bit different.