How Relevant is Gencon (or Any Con)?

[HippyCraig]

yea you can see and buy stuff on the internet but I think the point is to actually be physically with other likeminded people. Talk to the people that create the games we love to play, learn about there new games ask question on some of the games where rules can be vague. Sit with strangers and play an rpg maybe you make a new friend that you can later play online with if you come from different parts of the world. the vendor hall alone has people from all over you can talk and learn more of say why a game is made a certain way thats important to a specific culture, ask question and expand your own Knowledge. That’s just the start of what can happen there, people just being themselves that makes it relevant. Try and see go to one see What it’s like. I remember one year I say some thing on the list called puppet karaoke I don’t know anything about it went and had a blast. It’s was people bringing there own puppets to sing with professional puppeteers doing backup. If I didn’t go I would have missed that experience

hope that helps answer your question

 

[MichaelSomething]

The might of a convention pales in comparison to the power of Critical Role...

 

[MGibster]

yea you can see and buy stuff on the internet but I think the point is to actually be physically with other likeminded people. Talk to the people that create the games we love to play, learn about there new games ask question on some of the games where rules can be vague.

Oh, I get the appeal of conventions. I've never been to Gencon or any of the other BIG cons, but I've been to smaller cons, and enjoyed them quite a bit so I understand the attraction. And I'm also aware of how silly it is to ask how relevant a convention that saw 50,000 attendees in 2021 is. Almost as silly as referring to Tom Cruise as an irrelevant actor when his latest movie has brought in more than one billion in ticket sales in 2022.

 

[dragoner]

I like GenCon, it's fun, there is a lot to do in and out and around the place. I usually just go for a day though. Sometimes meet up with gamers from around the world, one time I met with a bunch of UK Traveller people, some who were running games.

 

[billd91]

I expect it’s variable.

When I went to UK in 2007, the game store I visited had a big stack of new games they picked up in Essen days before that they were trying out. So for them, the Essen show was a big deal.

I also think it can be a big deal for some smaller publishers/producers if there’s a con they can afford to get to with inventory, because cons bring together people expecting to buy stuff. Lots of impulse shopping happens at cons.

And for the older generation, I think it’s a big deal to get out to conventions like GaryCon. Sentimentality pretty much condenses on the walls at that con, and not without reason.

 

[grankless]

It's definitely a major advertising event for a lot of companies - everyone loves to make a big announcement in front of a crowd, you know? Plus (if there wasn't a horrible plague going on) there's the presumably fun aspect of getting to meet new people and play some convention games with them. (I've never been to a convention myself, though Gencon isn't the worst drive away - maybe in a few years?)

 

[Hand of Evil]

Gen Con or any other convention is as relevant as you make it.

My first was 1985, off and on been to about 26, and I have been to great ones and had a few bad. The biggest thing it does for me is "touch and feel," I get to see and demo games, put my hands on things I don't see anywhere else, which is important these days with stuff being dumped on Kickstarter. It also gives me a chance to interact with different gamers, artist, and such to expand my thoughts on gaming.

So, for me it is very relevant.

 

[JohnF]

How relevant are large cons to do business for game companies? And will they remain relevant?

I have been to Gen Con, other biggish cons, and little cons. At some of those, I was there as a designer and representative of a company. Why did we spare the (often insane) expense to go (sometimes crossing a big ocean to get there)?

• to present a new product that can get much more exciting buzz when attendees post Look-at-that! pics on their own accounts, spreading the word fueled by attendees enthusiasm - that's the key! That boosts the signal in ways your marketing team never could.
• to introduce products to newbies who will never look for it online. Not all attendees of cons are hardcore in-the-know gamers. There are friends of gamers who are curious, moms who bring their kids, non-gamers looking for an offbeat day out, and hyper-focused fans of one product who might become your next big customer if you catch their attention out of the corner of their eye. We want to talk to them! Players new to the hobby make up a larger portion of the attendees than you'd think at the big cons - we want to be the game that brings the ultra-newbie into the hobby, and doing it in-person makes it a special moment for them..
• to meet up with peers and talk shop. Companies know companies, designers and employees mix and mingle all the time, and the business relationships that you build can be critical when you have a need. The business folks who go to these events see each other and look forward to chatting (and, sometimes, gaming!). It's super important to develop these business relationships and maintain them, and cons make that possible, especially when we are all scattered across the globe.
• to avoid uncomfortable questions. "Why wasn't your company at ______ this year?" "Nothing new to show?" "If you couldn't afford to go, does that mean you're in trouble?" Yes, this is the stupidest of reasons, but I can confirm that, when discussing the expenses and agonizing logistics of presenting at a con, this has come up as a reason to go.

In an industry like this one - plagues aside - the big and medium cons are always on your radar. They have to be. If the only thing you get out of it is to have a few strangers come up to you and say "I love your game," it can be worth it to give you the encouragement to keep going...

 

[MGibster]

Gen Con or any other convention is as relevant as you make it.

This would only be true if the world revolved around me. And as my wife has made it abundantly clear to me over the years, the world does not in fact revolve around me. Back in 1994, when Dallas, Texas was one of the host cities for the World Cup, one of my teachers commented, "Isn't it exciting that the World Cup is here?" My attitude, which was shared by most others student, was summed up by one kid who shrugged, shook his head from side-to-side, and replied, "It's just soccer." The more recent 2018 World Cup had nearly zero relevance to me. I didn't care who was playing, where it was played, I didn't even watch highlights of the games, and the only interest I had in it was the corruption surrounding the World Cup in general. But with an audience of more that 3.5 billion people, I'd be hard pressed to say it wasn't relevant.

I'm not here to say Gencon is bad or irrelevant. I still think about going on occasion, but I have to admit that I'm a bit overwhelmed by the planning phase and fearful that I will not be able to sign up for the events I wish to participate in. And while I have the money and time, I can't help but think I'd be better off spending a little more and going to Scotland or something.

It's definitely a major advertising event for a lot of companies - everyone loves to make a big announcement in front of a crowd, you know?

I wonder how long that's going to remain true though. E3 is certainly still a major advertising event for video games, but it isn't as important as it was in 1999. Nintendo is going ot have a presence this year, but it's not going to be a very big presence. And I suspect it's because the no longer believe E3 is of great importance to their marketing efforts. I'm wondering if Gencon is going to be seen the same way by RPG companies and their customers in a few years.

 

[Piratecat]

I think they're hugely relevant to publishers. Not sure how covid will change things, but for many companies, a large proportion of their annual sales will occur during the four days of Gen Con.