Mouseferatu
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Gez said:Apparently, the sales of full-color hardback books have been much better than those of black&white paperback, since the new splatbook series is hardback and color; and they have stopped doing paperback alltogether.
I'd bet it also helps them separate themselves even more from the d20 crowd. Which other publisher is doing consistently full-color glossy hardbacks? The standard is rather on B&W.
Well, I don't know how much of that is color vs. B&W and how much is format. The truth is, hardcovers are more profitable than softcovers, as a general rule. They sell better, for whatever reason. I really don't know how much the color issue enters into that, though--as I said above--I know that it does.