Need campaign logo suggestions/critique

[shadowlight]

OK, so I'm making some maps for the campaign setting that my group is currently playing in, and being the anal person I am, I can't call the maps finished until I have a proper logo for the campaign setting (of course!!).

So the campaign setting is called "Dark Heritage" (here's the campaign web site). It's a gritty world set on floating islands. There are airships, quasi-steam-punk technology (and monsters), and a creepy Cthulhu-esque magic system.

With that in mind, here are my logos:

I really like the "DarK" on the first logo. It's pretty creepy and suggests light coming through a cracked door into a dark room. The "heritage" part of the first logo is trying to evoke the sundered land imagery of the setting.

The second one is really all about the freaky magic of the world. I just love the imagery of those summoning circles! The "dark heritage" part of that logo is skewed and cracked ... again trying to suggest the sundered lands of the setting.

Anyway, I made these both from scratch in Photoshop. Let me know what you think. I'd especially like suggestions from any graphic designers out there.

Thanks!

 

[haiiro]

I like them both, but I'm no graphic designer.

The only thing I'd change is the "heritage" in the first one -- it's so bold that IMO it overshadows the "dark," which seems like the more important part. Fading it out a little, or adding the light you used on it in the second one, both seem like they'd work well.

Just my .02. Nice work.

 

[shadowlight]

I agree... I think the 3D "heritage" in the 1st one doesn't really match the 2D feel of "DarK". Maybe with a little tweaking of the lighting effects...

 

[Ferret]

On the contrary I dislike the bluryness of the dark, mabye make the center of the letters clearer and the blur coming of os it, it'd be hard not to look like it was light or haloey. At the mo it makes me think of movement blur.

I really like the lower one and the heritage font.

 

[shadowlight]

Thanks Ferret! I made that shattered font myself in Photoshop

The more I look at it, the more I like the blurry, moving DarK. Part of the campaign feel is this sense of impending doom from a Shadowy Taint spreading into the world...

 

[shadowlight]

OK,

Based on the feedback, I did some tweaking of the lighting and came up with this:

​

I like this one a LOT better, and I'm going to propose it to our group as our final logo.



Also, a player suggested that I combine the two. Here's that attempt:

I think it's a little too busy...

Thanks for the comments guys!

 

[reanjr]

OK, so I'm making some maps for the campaign setting that my group is currently playing in, and being the anal person I am, I can't call the maps finished until I have a proper logo for the campaign setting (of course!!).

So the campaign setting is called "Dark Heritage" (here's the campaign web site). It's a gritty world set on floating islands. There are airships, quasi-steam-punk technology (and monsters), and a creepy Cthulhu-esque magic system.

With that in mind, here are my logos:

I really like the "DarK" on the first logo. It's pretty creepy and suggests light coming through a cracked door into a dark room. The "heritage" part of the first logo is trying to evoke the sundered land imagery of the setting.

The second one is really all about the freaky magic of the world. I just love the imagery of those summoning circles! The "dark heritage" part of that logo is skewed and cracked ... again trying to suggest the sundered lands of the setting.

Anyway, I made these both from scratch in Photoshop. Let me know what you think. I'd especially like suggestions from any graphic designers out there.

Thanks!

I think the first one would look great if you did DarkHeritage (no spaces) designed how you currently have Dark, and put an underline (maybe with some rounded dropped shapes coming down from it) done in the style of the current Heritage.

By using two different typefaces (if you want to call them that), you are giving the impression that the word Heritage is like a subtitle (Dark: Heritage), which I am sure you are not going for. In addition, the logo itself is too square. Having a horizontally long log, in my opinion, almost always looks better.

I don't really like the second one.

 

[shadowlight]

I think the first one would look great if you did DarkHeritage (no spaces) designed how you currently have Dark, and put an underline (maybe with some rounded dropped shapes coming down from it) done in the style of the current Heritage.

By using two different typefaces (if you want to call them that), you are giving the impression that the word Heritage is like a subtitle (Dark: Heritage), which I am sure you are not going for. In addition, the logo itself is too square. Having a horizontally long log, in my opinion, almost always looks better.

I don't really like the second one.

Hmmm.... that's a really good point you make about it feeling like a subtitle... I'll have to give that a try...

 

[haiiro]

I think the revised logo looks excellent (pretty much exactly what I was picturing), and I agree that the second one is too busy.

The subitle thing never crossed my mind, and I like that the two words are in two totally disparate fonts.

 

[Kid Charlemagne]

I like the revised one (the first - I agree the second has too much going on).

I'd love to know exactly how you got the effect on the pentagram - it looks great.