Ogrork the Mighty said:Because that is the ethical thing to do.
It's not your call whether it is a concern or isn't; that's for your customers to determine for themselves. Your customers should be told there was a breach in security. They should have that right. Will it cost you business? Probably. But the shady way you're handling this by not informing ALL of your customers about a breach in security is going to hurt more.
I know I won't be dealing with you, just for the fact that you can't seem to fathom why your customers have a right to know their personal information might have been stolen. And what about those people who no longer maintain the particular email address you had on file? They have no way of knowing their information might have been stolen. Especially since there's no notice on your homepage.
What you should be doing is posting a notice on your homepage that explains what happened, when, who is affected, what steps they should take, what steps you have taken, and what actions have been made to prevent it from happening again. What you shouldn't be doing is trying to sweep it under the rug and make it go away as quickly as possible just so your sales don't suffer.
Do the right thing.
Well said. It should be the customer's decision as to whether or not they would conduct business with RPGNow based on this information. Not telling everybody as promptly as you can, is nothing less than shady.
I found out from these boards. I apparently didn't save my card info, and I don't have any questionable charges, so I'm fortunate. I should have gotten an email right when it was discovered. Its about trust, and not telling everyone does not instill a lot of trust with RPGNow for me.