Hi MerricB!
MerricB said:
Hmm...
1 Huge - $10
4 Large - $4 x4 = $16
25 Medium - $1.50 = approx. $34
You're looking at a price of about $60 or so for that many D&D minis (based on the prices of the random line). Not counting the actual tiles, rules, etc.
Clearly thats closer to the retail value rather than the cost to produce though.
To be honest I think $40 is the sweet spot for selling these sets. I definately wouldn't want to go above $50 ever, remember we want to enter the mass market with this thing. As far as I can tell £25 is about the maximum in the catalogues for board games. £25 = $49.25 by todays exchange rate.
So lets say an absolute ceiling height of $50. But no more than that.
I think $40 is a good price because it roughly parallels a big D&D/d20 hardback.
MerricB said:
12 minis (1 large, 11 medium) is $25 in the Basic Game, with rulebook and tiles.
Which suggests $15 for the minis and $10 for the rest.
Therefore in a $40 boxed set we could easily get away with 2 large and 22 medium.
However, I am of the opinion for these sets to work they need a half decent range of scale and at least one 'showstopper' mini (the Huge).
For each set I was thinking:
1 Huge
2 Large Mooks
2 Large Unique Monsters
3 Medium Mooks
4 Medium Mooks
4 Medium Unique Monsters
4 Unique Medium NPCS
4 Unique Medium PCs
5 Small Mooks
Total: 28 minis = $57 dollars on Merric's scale (assuming Small mooks are only $1 each)
So
Dungeons & Dinosaurs might have...
Fiendish T-Rex
2 x Blackscale Lizardmen
Girallon, Large Fire Elemental
3 x Salamanders
4 x Lizardmen
Basilisk, Spectre, Shocker Lizard, Digester
Evil Warlock, Master of Blades, Lizardman Cleric, Kobold Assassin
Wizard, Fighter, Cleric, Rogue
5 x Kobolds
Obviously thats just a quickly thrown together list, but you get the idea.
Which basically leads us to the question are Huge and Large minis that much more expensive to produce? I mean I know they sell for more, but I doubt the actual plastic costs far more. Probably the difference between 1 cent for medium, 4 cents for large and 10 cents for huge.
I mean the difference in production costs cannot be that great because in the Descent boxed set they give 6 Huges, 25 Large and 50 medium, which is $235 dollars on your scale (albeit those minis are unpainted).
Also this company is selling D&D minis at less than 2/3rds the standard retail price:
http://www.iconusa.com/online
1 Huge + 8 medium = $13.99
So if they can do that and still turn a profit, clearly the standard pricing is a tad misleading.
A bit of snooping...
They are selling the Purple Worm for $5.99!
Bluespawn Godslayer for $3.99!
Fiendish T-Rex for $1.99...although they are sold out of those!
A lot of the prices seem self inflated. They are not based on the size of the mini, but instead based on the 'kewlness' and 'rarity'. I mean there are medium sized figures going for almost 6-7 times the price of some Huge minis.