WotC Ads

Mark CMG · Jul 17, 2007

Does the EN World header logo need to be 300 wide? If you could knock 50 or 100 pixels off of that, the problem would be solved for my screen resolution.

Bront · Jul 17, 2007

Mark CMG said:
Does the EN World header logo need to be 300 wide? If you could knock 50 or 100 pixels off of that, the problem would be solved for my screen resolution.

It's flash, so it can form to window size... sometimes.

It's not set right in some sections, like the forum browser.

Mark CMG · Jul 18, 2007

Bront said:
It's flash, so it can form to window size... sometimes.

It's not set right in some sections, like the forum browser.

I may have explained that poorly. Allow me a second chance. This -

http://www.enworld.org/images/anniversary/misc/banner/default.gif

- is 300 pixels wide and the WotC header banner (flash or not, which is butting up against the EN logo gif) is 728 x 90.

300 + 728 - 1028

- which is a bit wider than my 1024 browser setting causing my need to scroll left and right. My suggestion is that this -

http://www.enworld.org/images/anniversary/misc/banner/default.gif

- really doesn't seem to need to be 300 wide and if reduced to 250 would not actually cut into the logo, proper, but just the (transparent) background.

No?

jmucchiello · Jul 18, 2007

Mark CMG said:
Does the EN World header logo need to be 300 wide? If you could knock 50 or 100 pixels off of that, the problem would be solved for my screen resolution.

I second this. I don't mind the ad. I mind that the minimum screen width is so wide.

Nonlethal Force · Jul 19, 2007

Might I third this suggestion of reducing the width by just a smidge? Subconsciously, I've found that those threads that make me scroll left and right are annoying enough that I click off of them and do not read them thoroughly. The downside is that what I actually end up doing is clicking off all the threads where the D&D ad comes up.

And, that is kind of sad, because I really like the ad. Although I'm not a particular fan of the tearing friends to shreds bit ... I think the colors selected, timing, flash, etc is really well conceived and to be quite honest I look forward to more ads of this quality. I think it enhances the site. If only the size issue could be fixed.

Someone yell at me if it already has been fixed, please.

Mark CMG · Jul 19, 2007

Beyond thread participation not being as high as it could be, another result of this situation is clicking/refreshing until a normal-sized banner is shown, which further leads to banner impressions being wasted very quickly. I cannot imagine that going over very well with advertisers.

Umbran · Jul 19, 2007

Mark CMG said:
Beyond thread participation not being as high as it could be, another result of this situation is clicking/refreshing until a normal-sized banner is shown, which further leads to banner impressions being wasted very quickly. I cannot imagine that going over very well with advertisers.

It ads to banner impressions, but I am not sure if they are wasted. In doing the refresh, the user is moving away from a WotC ad they dislike, to some other ad that they will like more, which probably at least gets glanced at to make sure it isn't the WotC ad. This may lead to a larger number of effective impressions, rather than waste.

WotC itself, however, should be chomping at the bit to get this fixed. Anything that makes folks click away from their ad is wasting their impressions, certainly.

Nonlethal Force · Jul 19, 2007

Umbran said:
WotC itself, however, should be chomping at the bit to get this fixed. Anything that makes folks click away from their ad is wasting their impressions, certainly.

Is it a fix that WotC has to do, or is it an in-house fix? I'm just curious, not knowing much about stuff like programming and the like.