BadMojo
First Post
PapersAndPaychecks said:I think the lesson here is that a company thinking of moving to an online model, needs to be better at managing the web reaction to their announcements...
I think the other lesson might be that even the 20 and 30-somethings who are comfortable using the Internet (banking, buying a car, ordering a pizza) aren't as excited about online content as the press release suggests.
Game Informer magazine actually just had an editorial about web content vs. a print magazine. The main point was that the web is great for up to date information on new products, reviews, previews, etc. but print is much better for a longer, more in depth article. I really, truly agree with this and don't want to read a 10 page article on my monitor for a variety of reasons. There's a reason why electronics manufacturers are still struggling with e-book readers.
I agree that WotC's handling of this has been awful. The press release seems like it came out with the assumption that people who have been enjoying these magazines for most of their lives would be happy with one lame blurb about the great things to come. The responses from the Wizards staffers now just seems like damage control. I'm sure most of the things posted by the Wizards folks are truly what they feel, but it's hard not to see this as a bit of last minute corporate spin.
It's a shame that the WotC people don't feel comfortable posting here, but I can't believe they'd be shocked at the anger this business decision has stirred up.