We didn't need the affirmation of the 37% number to know the general public were not interested but now that we do, are you're still trying to defend this show and stick to the narrative that it was well received?
What?
We didn't need the affirmation of the 37% number to know the general public were not interested but now that we do, are you're still trying to defend this show and stick to the narrative that it was well received?
This seems highly conjectural - do you have any evidence to suggest that highly-advertised series suffer from poorer completion rates?Wouldn't the completion rate tend to drop more for a highly-advertised flagship series? You'd bring in huge numbers initially, people who wouldn't normally consider watching the series except that it's popping up everywhere they look,
so when it arrives they give it a look, realise that it is indeed not for them genre-wise, and then drop out.
None at all, it just seems logical. High-profile advertising campaigns will bring in a broader audience - otherwise why bother advertising? - and since it's a broader audience, a smaller percentage of them are likely to maintain enough interest to stick around to the end.This seems highly conjectural - do you have any evidence to suggest that highly-advertised series suffer from poorer completion rates?
This seems highly conjectural - do you have any evidence to suggest that highly-advertised series suffer from poorer completion rates?
I can see the point - a heavily advertised show is going to get a lot of drive-by viewers just to see what the fuss is about. So looking at the absolute numbers of accounts checking out the show and converting to faithful followers is also a metric to consider as well as the completion rate. But it still indicates that the sensationalism of the heavy marketing, stories about the huge budget, etc didn't have a lot of ability to rope in the viewers who came to check it out. In other words, only a little over 1/3 of the people who watched the first episode found reasons to watch the story to the end of the season.Wouldn't the completion rate tend to drop more for a highly-advertised flagship series? You'd bring in huge numbers initially, people who wouldn't normally consider watching the series except that it's popping up everywhere they look, in their ad breaks, on the side of buses, and at the top of the screen every time they open Amazon - so when it arrives they give it a look, realise that it is indeed not for them genre-wise, and then drop out.
This too, is important in the analysis. The Lord of the Rings is a well-known entity. People are probably unlikely to realize Rings of Power was a bad fit genre-wise - they already knew much about its genre going in. I know that various situations the world is in have repeatedly shown how willing people are to live under rocks and be largely unaware of things going on around them or their broader significance, but I think that's a relatively small minority here.I don't imagine that many people would be surprised that The Lord of the Rings: The Rings of Power is an epic fantasy set in a place called Middle-Earth and features Elves, Dwarves, Hobbits, Orcs and Wizards. What other sort of genre do you think they were expecting?
The Hollywood Reporter has a widely shared article from, I think, last week saying that no one is really minding the store there and stuff sort of lives or dies on the whims of the folks nominally in charge, including Bezos. If Bezos wants Rings of Power to continue, it will. Otherwise, it's a coin flip.37% is a very poor completion rate for what was supposed to be Amazon's flagship series, and the most expensive TV show ever made.
It's the perks and perils of having one of the richest men in world history in charge. If he likes it, it happens, no matter if it loses a few million dollars. If he doesn't like it, though, you have to make a good case with the numbers for him to care.Giving Bezos credit where due, he saved The Expanse when it was going to be cancelled, and that show is fantastic.