Parmandur
Book-Friend, he/him
With the caveat that rhw bookscan data is incomplete and partial, this does show something of the relative success of these books.High-level adventures do not sell well.
Roll for Combat recently put up a video with guest Professor Dungeon Master, taking a look at professional book sales information they have access to as publishers. The data is limited to big box stores like Target, Walmart, Barnes & Noble, or Books a Million im the US only, so this is excluding any FLGS or Amazon or non-American sales.
Apparently with the numbers from hust these limited channels, the 5E PHB has sold over 1.6 million copies, and is selling 2000 copies a week currently. There was no effect on sales during the OGL fiasco, but Honor Among Thieves did lead to a sales surge...
- Parmandur
- Replies: 121
- Forum: *Dungeons & Dragons
This 2023 post broke down sales for 5e books. When listing out what adventures sold, Curse of Strahd (one of the lowest-level range adventures) sold the best. The worst-selling?
Dungeon of the Mad Mage, the only adventure on the list that goes to level 20:
The truth is, high-level adventuring is not something the masses are really all that into. WotC has tried twice to make a high-level, up to 20 adventure book (Mad Mage and Eve of Ruin), and both times the books have largely flopped. There just is not money to be made in that space, at least not for mass publications.
- Curse of Strahd with 147,244 copies sold
- Hoard of the Dragon Queen with 120,844
- Waterdeep Dragon Heist with 110,678
- Tales from the Yawning Portal with 106,942 copies
- Ghosts of Saltmarsh with 92,905 copies
- Icewind Dale: Rime of the Frost Maiden with 83,308 copies
- Tomb of Annihilation with 81,903 copies
- Candlekeep Mysteries with 77,950 copies
- Out of the Abyss with 75,340 copies
- Waterdeep: Dungeon of the Mad Mage with 74,750 copies
And WotC has explained the reason this doesn't sell: there are people who play high level, bit the Venn diagram overlap of the group people who actually play high level and the people who don't buy supplements and modules because they make their own stuff...is extremely high.
The market for Tier 1 and Tier 2 material is a much larger percentage of people who play at those Levels