WotC D&D Gets A New Division At Hasbro

Hasbro is reorganizing and giving tabletop gaming -- Dungeons & Dragons and Magic: the Gathering -- a higher priority.

According to the Wall Street Journal, WotC's revenue last year was $816 million (a 24% increase on 2019). Brian Goldner, Hasbro's Chief Executive, says WotC is predicted to double revenue from 2019 to 2023.

Hasbro is dividing into three 'units' -- Consumer Products (toys, classic board games); Entertainment (film, TV, licensing); and Wizards & Digital (WotC plus digital licensing).

Hasbro bought WotC in 1999 for about $325M.

WSJ News Exclusive | Dungeons & Dragons Gets a Bigger Role at Hasbro

Toy maker Hasbro is reorganizing to capitalize on a pandemic-fueled boom in old-school tabletop games, creating a separate division around the publisher of Dungeons & Dragons and Magic: The Gathering.

www.wsj.com

 

[TarionzCousin]

Is it too soon to say "That's a good sign for our community"?

If not "That's a good sign for our community!"

 

[Snarf Zagyg]

A tall tree attracts the wind.

 

[DEFCON 1]

And a hue and cry goes out from all the older fans who desperately want D&D sold off and bought by someone who "gets it" and changes the game back to the old ways they think it is supposed to be.

 

[kenada]

BuT HaSbRo Is GoiNG tO SeLL WoTc.

One should think this ought to put those silly rumors to rest.

 

[Ath-kethin]

And here's hoping that the rising tide continues to raise all ships!

What a difference a couple of decades make.

 

[Morrus]

BuT HaSbRo Is GoiNG tO SeLL WoTc.

One should think this ought to put those silly rumors to rest.

I often see people decrying those rumours, but I've never actually seen the rumours.

 

[Alzrius]

An interesting tidbit from the end of the article: is this something we'd heard before now?

Hasbro will announce new partnerships during its Thursday event, including a deal with U.K.-based Games Workshop Group to bring its war game "Warhammer 40,000" to Magic, and an agreement with Middle Earth Enterprises for a "The Lord of the Rings"-themed expansion.

So now, Chandra Nalaar and Gandalf can team up to fight Slaanesh!

 

[Snarf Zagyg]

I often see people decrying those rumours, but I've never actually seen the rumours.

“I never said {Muskie} was {taking Ibogaine}. I said there was a rumor in Milwaukee that he was, which was true when I started the rumor in Milwaukee.”

 

[Li Shenron]

BuT HaSbRo Is GoiNG tO SeLL WoTc.

One should think this ought to put those silly rumors to rest.

I don't think they're selling it, but making it its own branch actually makes it easier to let it go later, compared to having it diluted with the rest of the company.