Lisa Stevens, CEO of Paizo, has made a couple of interesting posts recently on the Paizo messageboards.
This Free RPG Day report from ICv2 also seems to corroborate this:
Pathfinder has surpassed D&D in most of the markets that I check.
At this time in history, that [Pathfinder brand has a higher sales volume than the D&D brand] is what I have been told by people in the hobby distribution trade, the book trade, and other avenues that both games sell their products into. If you talk to the various retailers, it is a mixed bag, with one telling you one thing and another a different story. But when you talk to the folks who sell those retailers the product that they sell, then you get a clearer picture.
And I am just talking table-top RPG business. I am not talking about board games or card games or video games or whatnot. Just books and digital copies of those books for use in playing a table-top RPG.
This picture is somewhat reinforced by a quick glance at Amazon's bestseller list in fantasy gaming. Of course, it in no way includes WotC's D&D Insider subscriptions, which seems to be their preferred distribution model for content at present, and guesses at the number of subscribers seem to vary wildly.At this time in history, that [Pathfinder brand has a higher sales volume than the D&D brand] is what I have been told by people in the hobby distribution trade, the book trade, and other avenues that both games sell their products into. If you talk to the various retailers, it is a mixed bag, with one telling you one thing and another a different story. But when you talk to the folks who sell those retailers the product that they sell, then you get a clearer picture.
And I am just talking table-top RPG business. I am not talking about board games or card games or video games or whatnot. Just books and digital copies of those books for use in playing a table-top RPG.
This Free RPG Day report from ICv2 also seems to corroborate this:
In past years, the D&D offering has proved the strongest of the books offered, with customers snapping them all up. Last year, Pathfinder gained strength with the Pathfinder and D&D modules vanishing in about equal numbers. This year Pathfinder surpassed D&D. We ran out of the Pathfinder module three quarters of the way through the day but still had a few of the D&D sourcebook at the end. While still strong, D&D is not selling nearly as well as Pathfinder and this reflected in our customers' choices in the free offering. Of those customers not taking both, D&D was the book they chose to forgo. Unlike what happened with the two previous edition changes of D&D, this time, customers are voting with their dollars (and Free RPG Day choices) for Pathfinder.
In other Paizo news, they've also just released a couple of iPhone apps:
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