Merchandise spoilers for Loki [SPOILERS!]

[Morrus]

Seriously. Spoilers. As in future spoilers beyond the episodes currently broadcast. Future spoilers.

I'll start in the next post.

 

[Morrus]

So this spoiler isn't super hidden, but 'Lady Loki' is actually The Enchantress, aka Sylvie Lushton.

LOKI Tie-In Merchandise Once Again Spoils The Identity Of Sophia Di Martino's Character

Disney+ already spoiled the identity of Sophia Di Martini's Loki Variant, but that's now been confirmed by some tie-in merchandise that will be released in the UK later this year. Read on for details...

www.comicbookmovie.com

But that's not what I want to talk about.

This is about a piece of merchandizing -- Loki helmet replicas you can buy.

But THAT's now what I wanted to talk about. I wanted to talk about the Certificate of Authenticity. I'll just leave this here:

Certified inspired by? A lot of stuff I make is inspired by stuff. Should I be including certificates?

 

[pukunui]

Certified inspired by? A lot of stuff I make is inspired by stuff. Should I be including certificates?

My guess is that's just to cover their legal butts in case someone complains that they're not 100% exact replicas or something.

 

[Morrus]

My guess is that's just to cover their legal butts in case someone complains that they're not 100% exact replicas or something.

I can't think of any law that requires you to issue a certificate with your product.

 

[Bardic Dave]

I can't think of any law that requires you to issue a certificate with your product.

I don’t think pukunui was implying there was. Here’s how I imagine it might have gone down:

“Let’s include a certificate of authenticity to bolster the perception that this prop replica is a rare and valuable collectible, thereby allowing us to charge a premium.”
“Sounds good, but let’s make sure we don’t certify anything that could get us in trouble, e.g. that this is an exact replica or anything like that.”

From there, it’s pretty easy to see how they might have landed on the marketing-speak abomination of “certified inspired by”.

 

[pukunui]

Exactly. I was referring to the language used, not the certificate itself.

 

[Janx]

But where can I get my own horned helmet?

 

[Ryujin]

Maybe being a bit pedantic (but what's new there), but mixing singular and plural on the "certificate of authenticity" is a bad look.

 

[Bardic Dave]

Maybe being a bit pedantic (but what's new there), but mixing singular and plural on the "certificate of authenticity" is a bad look.

“This officially licensed jewelry items...”

Yeah, doesn’t exactly scream “official document”, does it?

 

[BRayne]

There's this little tidbit in the episode itself apparently. It seems she is Loki in that she's the child of Laufey but is using a different name. One which may be more of an easter egg than anything else.