JDJblatherings said:
Theater is still here. It didn't reinvent itself.
Well cinema certainly did something in the past 57 years since it came under threat from television.
For one thing the "star system" by which studios owned the actor and actress's contracts was abolished. This allowed talent to go from one big picture to another. Look at the movies many actors/actresses in the 1940s and 1950s were in. It wasn't always one big picture after another.
A federal anti-trust suit in the late 1940s unteathered studios from the theater chains. The need for studios to fill the theater pipeline with one to two new movies a week was dead. Studios could now spend more on fewer pictures, rather than having to spend less on more.
Motion picture technology experimented and changed with wider screens and better audio. Also a major shift away from black and white towards color. These new technologies help usher in movies with much larger scope, such as Cleopatra and Lawrence of Arabia. There's a level of technical quality that's just higher when comparing movies (as a whole) from the 1940s to those made in the 1960s.
Hollywood moved away from the Hays Commission, which censored movies as if they were watched by the complete age spectrum, towards the current rating system. This helped liberalize the types of stories which were being presented at the movies. Movies offered more violence, sex, and adult situations than were available through standard broadcast television.
Since the 1970s it's been television that's been catching up with the movies. The mini-series concept helped bring spectacle to the small screen, and cable television brought in some of the grittiness that standard syndicated programming was forced to stay away from.
Being "still here" doesn't necessarily mean "hasn't changed at all with the times."
