patchmonkey
First Post
I think someone, somewhere, in upper management, missed the boat one day at business school.
It doesn't matter how much you try to keep an eye on the bottom line or maximize stockholder wealth, there is no reason to lay off your design and marketing departments. I include marketing because marketing is intricately tied with design, and vice versa. You can't - because people won't buy what doesn't look good, do what it's supposed to do, and especially not if they don't know about it.
Good design is smart business. Bad design is dumb business. It seems to me that in a futile attempt to raise profits and maximize stockholder wealth, Hasbro has ended up creating a situation where neither one can be done anymore. By axing most of the WOTC staff, they're prolonging their own death - and destroying WOTC in the process.
I think, at this point, the best thing for most of the former WOTCers to do is work on their own - form a new gaming company, one whose goal is to produce good games and do good business - Hasbro has made it so the only goal of their companies is to turn a profit, with no holds barred.
It doesn't matter how much you try to keep an eye on the bottom line or maximize stockholder wealth, there is no reason to lay off your design and marketing departments. I include marketing because marketing is intricately tied with design, and vice versa. You can't - because people won't buy what doesn't look good, do what it's supposed to do, and especially not if they don't know about it.
Good design is smart business. Bad design is dumb business. It seems to me that in a futile attempt to raise profits and maximize stockholder wealth, Hasbro has ended up creating a situation where neither one can be done anymore. By axing most of the WOTC staff, they're prolonging their own death - and destroying WOTC in the process.
I think, at this point, the best thing for most of the former WOTCers to do is work on their own - form a new gaming company, one whose goal is to produce good games and do good business - Hasbro has made it so the only goal of their companies is to turn a profit, with no holds barred.