Imaro
Legend
First, your point that it wasn't creative or imaginitive doesn't have to coincide with wrapping campaigns up. At all. You're arguing from a biased belief, not an objective view of things. Wrapping things up with a *BANG* is the goal. A climax with the feeling "Wow, we've done it all now" would be the preferred way to "end" 3.5.
What exactly is the "objective" view... You either like or don't like the end products, right? I mean how do you measure creativity or imagination... objectively? IMHO, a big book of creatures to fight in and blow up your campaign world is not original (I would argue it's the end-plot for 85% of the console rpg's out there.) and not what people wanted, in fact I would argue the majority of D&D players don't play epic level campaigns either...so it was even more niche than the product I suggested (plus how many times are you going to end the campaign if you're moving to 4e, so do you really need a whole book of "Elder Evils"?). I didn't know I had to put a disclaimer in my posts that this is how I feel....but yeah.
You feel like everything that could have been done with 3e was...I don't, any example I give of another product (as I did earlier) will be torn apart by you in a subjective manner to prove your position. So really what's the point of this, as long as there are people making new and interesting products with the OGL, I feel that it was possible for WotC to do the same, where is your proof that "everything" has been done? I also find it ironic that with 4e they have decided to do multiple settings... something else that could have been done for 3e, maybe in one off books.