I didn't mean to imply that there is anything shameful about this (as I posted upthread).With respect to its readability, yes, Paizo has always emphasized that aspect of its adventure material. Long before Pathfinder AP was ever conceived, Messrs Mona and Jacobs realized while publishing Dungeon Magazine that people bought the magazine regularly, but did not run the adventures in it regularly -- or often -- at all.
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Paizo appreciated that the main utility -- the value in use to their subscribers -- was in reading the adventure. After all, there are many readers and subscribers who, for whatever reason, are not currently in a gaming group, and others still who are in a group but are playing or running something else. In fact, the overwhelming majority of readers are playing something else (if they are playing at all) when they received the magazine. The immediate value they obtained from it was obviously in the reading of it.
There's no shame in recognizing that fundamental fact and in ensuring that the adventure not only plays well, but that it reads well, too.
I find this is a frustrating feature of the new 4e format for monsters and powers, and personally I would rather WotC go back to its earlier format - of putting monster fiction in DCed "Lore" entries, and confining the power text for powers to the appropriate place at the top of the stat block.Sometimes, in fact, I would argue that this devotion to making sure an adventure is "a good read" can (and does) adversely affect their overall adventure presentation.
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While this can sometimes be frustrating, on balance, I wouldn't have it any other way.
I like reading them, but I like reading and thinking about the mechanics, not the designer's fiction.