art
ParadigmPrez said
"We feel that the art of a book is at least as important as the writing. Think about it, beyond the cover (which we think of as the greeter, that which makes a person pick up the book more often than not) and the blurb on the back, most people will only have time to flip through a book and look at the interior art. Occassionaly, the buyer (hopefully) will take a moment and read a paragraph or two, but it doesn't take long to glance and appreciate (or be turned off by) the interior pieces. "
What actually attracts me the most to a book is its title. To me, there is already so much art out there that the shelf of d20 stuff is a big colorful blur, and my eyes glance over the art completely and i only pick up the names.
I also, could care less about art quality (having grown up on early 1st Ed. DnD

) but in that matter i know im in the minority.
A good title gets me much more than good art.
(these are just my opinions again

)
examples of good titles:
Requim for a God... has style and panache!
Encyclopaedia Arcane series... like the british spelling
What's that Smell? ... gotta be the best title for a module ever
examples of bad titles (again just to me):
four color to fantasy... honestly i have no idea what that title has to do with superheroes, but im out of the comic superhero circles
scarred lands... its just me but every time i read it i see "scared lands"
anyway enough of my rant. and for the record i never pick up a book with bikini babes on the cover. I like my women warriors covered in just as much armor as the men. again, tho im the minority.
thanks for listening,
joe b.