What's The Next Big Pop Cultural Push?

Some youtuber gets a show and it blows up?

Beast games critics panned it but lots watched it. He has 300+ million subscibers
 
Last edited:

log in or register to remove this ad

Some youtuber gets a show and it blows up?

Beast games critics panned ot but lots buy it. He has 300+ million subscibers
It doesn't seem to be hugely watched to judge from Prime though, at least in the UK - Prime shows the Top 10 most viewed shows/movies in the UK and it's often not in that at all, and I've never seen it go above 8, which puts it below movies that came out years ago and so on. I don't imagine Prime sees it as a flop but I do wonder if they see it as a real success.

My suspicion is he is not going to make the YouTube/TV transition, in the longer term. I mean his problem is, he's a fundamentally uncharismatic, charmless, dead-eyed guy (so dead-eyed, I'm sorry it's actually weird, I assume its an affectation/acting because I know plenty of people with autism or other neurodiverse conditions and none of them have "dead eyes" - I've never met anyone IRL who did that or even seen anyone else on YouTube who did, only seen it in actors playing characters) and just a bit of a creep and not in a fun/sexy way (which You shows one can be, at least on TV). On YouTube his success isn't because of him at all, it's because of the particular nature of the stunts he pulls and his largely child-based audience (apparently his absolute most core audience is 11-12 year olds).

Notably too his views on his videos have really fallen off over the last year or so, despite his 300m subscribers, and are continuing to overall decrease (he started work on this show before that happened).

Also not sure why you use the word "buy", because that's not what's going on - subscribing to a YouTube channel doesn't require paying (that's "Joining" which is an entirely different thing which 99.9% of channels don't have).
 
Last edited:

It doesn't seem to be hugely watched to judge from Prime though, at least in the UK - Prime shows the Top 10 most viewed shows/movies in the UK and it's often not in that at all, and I've never seen it go above 8, which puts it below movies that came out years ago and so on. I don't imagine Prime sees it as a flop but I do wonder if they see it as a real success.

My suspicion is he is not going to make the YouTube/TV transition, in the longer term. I mean his problem is, he's a fundamentally uncharismatic, charmless, dead-eyed guy (so dead-eyed, I'm sorry it's actually weird, I assume its an affectation/acting because I know plenty of people with autism or other neurodiverse conditions and none of them have "dead eyes" - I've never met anyone IRL who did that or even seen anyone else on YouTube who did, only seen it in actors playing characters) and just a bit of a creep and not in a fun/sexy way (which You shows one can be, at least on TV). On YouTube his success isn't because of him at all, it's because of the particular nature of the stunts he pulls and his largely child-based audience (apparently his absolute most core audience is 11-12 year olds).

Notably too his views on his videos have really fallen off over the last year or so, despite his 300m subscribers, and are continuing to overall decrease (he started work on this show before that happened).

Also not sure why you use the word "buy", because that's not what's going on - subscribing to a YouTube channel doesn't require paying (that's "Joining" which is an entirely different thing which 99.9% of channels don't have).

Typo.

His older content is more organic. His new stuff is more what you're describing.

Those kids are also what's cool now not us.
 

This Beast guy does seem to be getting a lot of buzz with teens. Haven’t seen him myself, so I can’t attest to “dead eyes” but it sounds like ASD. Actors, of course, tend to exaggerate traits.
 

It's exaggerated online. We went back and watched his older stuff and it was a lot more organic.

Funny going into a restaurant ordering a glass of water and tipping the barmaid several thousand dollars. Or sell a house for $1 or open a bank with free money. Help people. Newer stuff is more in your face with million+ dollar experiences.

Beast Games had 10 million dollars prize. But it had very little personality compared to other reality shows with a more focused cast.
 

Those kids are also what's cool now not us.
11-12 year-olds are not "what's cool now", I'm afraid, dude. Nor we were at all 11-12. 11-12 year olds are pretty much the height of uncool!

MrBeast is essentially a children's entertainer, like the dead-eyed version of Timmy Mallett (insert appropriate figure from your childhood). Yeah there will be some older people watching, just like there are older people watching absolutely anything aimed at pre-teens/young-teens (nerds like us should know, given some of the cartoons we watch!), but they're not the core of his audience.

I daresay that by their mid-20s at latest, most people who used to watch him have stopped actually watching. And it's really very late teens through about thirty who tend to determine what's "cool". Was Timmy Mallett cool? No. Do we regard him with fondness? Sure. And I think it'll be the same way over time with MrBeast. He'll be regarded with nostalgia, not as someone who is "cool" (he certainly isn't seen as a "cool" figure right now).
 

11-12 year-olds are not "what's cool now", I'm afraid, dude. Nor we were at all 11-12. 11-12 year olds are pretty much the height of uncool!

MrBeast is essentially a children's entertainer, like the dead-eyed version of Timmy Mallett (insert appropriate figure from your childhood). Yeah there will be some older people watching, just like there are older people watching absolutely anything aimed at pre-teens/young-teens (nerds like us should know, given some of the cartoons we watch!), but they're not the core of his audience.

I daresay that by their mid-20s at latest, most people who used to watch him have stopped actually watching. And it's really very late teens through about thirty who tend to determine what's "cool". Was Timmy Mallett cool? No. Do we regard him with fondness? Sure. And I think it'll be the same way over time with MrBeast. He'll be regarded with nostalgia, not as someone who is "cool" (he certainly isn't seen as a "cool" f9steamingigure right now).

Maybe. More people watch Mr Beast (probably) than say Transformers when I was young.

Main point is he gas already blown up and nay or nay not transition to streaming.

May not be him that does it might be another youtuber or tik tok personality. WWE is popular again and Logan Paul is there.

So I would argue Mr Beast and others are already the next big thing. If one of them successfully transitions into movies and/or steaming.

Beast Games was mid. Critics hated it but they're out of touch on a lot of things. It's better than critic score implies (out of ten 5.0-6.5 I would consider fair).

Mr Beasts also is worth hundreds of millions of dollars. He did it a lot quicker tgan Tom Cruise, The Rock, Arnold Swarzenegger or Oprah. If you want to look at it that way.

Just checked. Recent video is 142 million views in 2 weeks. Besat Games is number 8 here several months after it started.
 
Last edited:

My understanding is that MrBeast was pretty much just an organizer of real-life non-fatal Squid Games where poor people withstand torture for the promise of some kind of monetary reward, and filmed for peoples' entertainment because there is no God
 

Maybe. More oeopke watch Mr Beast (probably) than say Transformers when I was young.

Main point is he gas already blown up and nay or nay not transition to streaming.

May not be him that does it might be another youtuber or tik tok personality. WWE is popular again and Logan Paul is there.

So I woukd argue Mr Beast and others are already the next big thing. If one of them successfully transitions into movies and/or steaming.

Beast Games was mid. Critics hated it but they're out of touch on a lit of things. It's better than critic score implies (out of ten 5.0-6.5 I would consider fair).

Mr Beasts also is worth hundreds of millions of dollars. He did it a lot quicker tgan Tom Cruise, The Rock, Arnold Swarzenegger or Oprah. If you want to look at it that way.

Just checked. Recent video is 142 million views in 2 weeks. Besat Games is number 8 here several months after it started.

I have no idea who this guy is but looking him up, his channel on youtube is massive.

I don't think critics are a great metric of how watched something is these days. No idea if people are watching his movie. I am enjoying not being as plugged into the culture and having to know about people like this. The only time these folks crossed my radar was when I watched that terrible Mike Tyson fight on Netflix (and I kept thinking Logan Paul and Jake Paul were the same person the entire lead up to the event)
 

My understanding is that MrBeast was pretty much just an organizer of real-life non-fatal Squid Games where poor people withstand torture for the promise of some kind of monetary reward, and filmed for peoples' entertainment because there is no God

this-quote-goes-so-hard-v0-0e33d5vz09pd1.jpeg
 

Remove ads

Top