JoeGKushner said:
Yeah, but don't forget that SJG did d20 Weekly too and that tanked. The d20 market is a different animal. Pyramid maintains it's base by being the semi-house organ for GURPS and draws a wide crowd due to the quality of many of it's writers.
I believe the biggest problem
d20 Weekly had finding an audience was that it was published by SJGames. I love SJGames, but they aren't the top of people's go-to list for d20 content.
Paizo, however, is publishing the official magazines of the most important d20 game published. A game published not only by the biggest d20 publisher, but by the biggest roleplaying game publisher.
Dragon has access to (at least) an order of magnitude more eyes than those who probably ever even knew
d20 Weekly existed.
And while a subscription-based online magazine might be a really tough business model right now, a traditional print magazine is becoming increasingly a tough business model. Combining a print magazine with a online subscriber-only archive might be a winning combination at the moment.
It would be interesting, however, to then give subscribers the option to not get the print mag & see how many just read it online. (Or download it & print it.)
The online edition could indeed endanger the print edition, but any print magazine is endangered these days. Of the few of my favorites from days gone by that have managed to survive, many have been reduced to mere pamphlets. Shadows of their former glory. If the print edition dies, the real culprit will be that there aren't enough people willing to pay for it to support it.
That being said, I would--if I were in charge--consider delaying online content a month or two or
not giving the option to only subscribe online in order to give the paper edition a +1 bonus.