I like supporting small entrepreneurs, given the choice of buying an item from a large company and a equal product from a small business I choose the latter. I still buy most of my game books from my FLGS even though I can get them cheaper online. That being said, I don't buy gaming paraphernalia such as what you are describing, so no I wouldn't. I'd like to encourage him to keep thinking of things however. Small business in America has been a growing trend since the 90's.