Animal House seemed to have started the frat boy type comedies as well. Anything that National Lampoon was doing was deliberately designed to offend, there is a decent show on Netflix about it. Early Bond movies as well where Bond strikes a women are shocking now. The only places you see male on female violence is usually in shows making a point (its not OK), or the female in question is so powerful its considered fine (Buffy the Vampire Slayer, super heros).
I am half way through watching the second season of the Punisher and he has no quams about hitting women. And fair enough, if they want to be part of the military then they are going to get hit that is just equal opportunity.