Rituals, honestly, are pretty lame. They are much more limited than spells. The separation between combat and non-combat magic really limits characters and make them samey.
One of my 5e players brought the following characters to a game. How could you approximate them in 4e.
Wild Magic Sorcerer
Spells known
Cantrips: Minor Illusion, Dancing Lights, Prestidigitation, Mage Hand
1st: Disguise Self, Feather Fall
He was a stage illusionist whose tricks had the habit of backfiring. He was coward masquerading as a pacifist who did everything possible to avoid combat.
All those spells or their equivalents exist in 4e. The exception is that they are wizard-only spells — sorcerers have their own unique spell list. For attack spells, the 4e version can select non-damaging control spells. By the way, 4e has dedicated support for a total pacifist cleric, unlike 5e.
Utility powers are not combat powers or spells. They can be, and many are, but many are non-combat oriented, or can be used both in and out of combat encounters. There are hundreds and hundreds of utility powers.
Rituals extend all the way to level 30, unlike 5e ritual spells that only cover lower levels. For example, you can’t create a 5e character who fights with weapons but knows powerful non-combat ritual magic like scrying, raising the dead, planar travel, or summoning celestial assistance. And it’s true that in some ways rituals are more limited than traditional D&D spells, but that’s because more often than not ritual magic doesn’t let you bypass skills and make them less relevant. Rituals tend to rely on skill checks, which makes 4e skills more important than skills in 3e or 5e.
Still, rituals do allow things like summoning giant eagles for long-term travel, raising the dead, curing diseases lifting curses, scrying, planar travel, illusions and illusory disguises, item creation, turning familiars into mounts, underwater exploration, turning into animals, etc., etc.
Yeah Teemu reminded me that a few daily utility powers last longer than 5 minutes. But that's like 1% of them
There are more utility powers that last longer than an encounter/5 minutes than there are feats in 5e. 4e received a massive amount of published material.