Horwath
Legend
And I would say most wanted HM to be WITHOUT concentration.You got it backwards
WotC did not want Hunter's Mark to be ranger's 'thing'.
The D&D community wanted Hunter's Mark to be ranger's 'thing'
WotC did surveys over and over and over and over and over and over and over and over and over and over and over and over and over and over and over.
The highest thing in almost every survey in the Ranger section was probably:
HUNTER'S MARK