Hasbro Stock Price Surges After Elon Musk Makes Comments About Purchasing Company

Hasbro's stock price has jumped nearly 2% after Elon Musk made an offhand comment on his social media platform about potentially buying the Dungeons & Dragons publisher. Coming out of the US Thanksgiving holiday, Hasbro's stock price jumped by 2% on Friday. The cause appears not to be Black Friday sales, but rather Elon Musk's recent comments about Hasbro and Dungeons & Dragons. Early Thursday morning, Musk responded to a post on the app formerly known as Twitter by social media culture warrior Ian Miles Cheong asking "How much is Hasbro?" Cheong had posted Facebook comments made by D&D designer Jason Tondro, who spoke about his decision to include acknowledgement of outdated views within early versions of Dungeons & Dragons. In his post, Cheong called the phrase "grognard" a slur and also incorrectly referred to Tondro as the "project lead" of Dungeons & Dragons. In another post, Cheong incorrectly stated that Hasbro owned the "license" to Dungeons & Dragons. (Hasbro owns Dungeons & Dragons outright.) Musk's net worth is estimated at over $334 billion.

The stock price responded positively to the possibility of Musk purchasing Hasbro, with the price bouncing well ahead of Wednesday's price of $63.89. Musk is an expert businessman, having previously purchased Twitter for $44 billion after a prolonged lawsuit in which he attempted to back out of the deal. Twitter's valuation currently sits at around $9 billion, a decrease of nearly 80%. Hasbro's current market cap is $9.1 billion, which means Musk would only stand to lose around $7 billion should he tank its value at a similar rate to Twitter's.

Musk's interest in the toymaker stems from his umbrage over comments found in The Making of Original Dungeons & Dragons. In the foreword of the book, Tondro discusses the "moral quandry" in early D&D material, specifically referencing insensitive and derogatory language that was "casually harmful to anyone with a physical or metal disability, or happens to be old, fat, not conventionally attractive, indigenous, Black, or a woman." Tondro never criticizes Gary Gygax or the other co-creators of Dungeons & Dragons by name in the foreword, but Musk and several other right-wing leaning commentators took his words as an explicit attack.

 

[LuisCarlos17f]

I guess I can say this here but my own opinion is if he wants to buy Hasbro for the value of the IPs he isn't thinking only about money or economy but the strategic value of IPs and franchises to earn "soft power" in the cultural war.

Elon Musk isn't only the biggest fish in the lake, but maybe the biggest one in all the planet, or at least in a possible future.

We could joke about using AI to play D&D in twitter, but they will know you were playing with that Wechselkind from Grimm Hollow (I know the DM worn she was 180 years old and technically it was legal dating her)

 

[TheAlkaizer]

If he buys Hasbro, I would join those that would never have anything to do with the game anymore.

The rich are the enemy of the people and billionaires are an abomination.

So, let me get this right.

If one billionnaire, Elon Musk, buys Hasbro that's too much.

But Hasbro in its current form, where the top holders are: Vanguard, Blackrock, State Street, Goldman Sachs and Citadel with dividend payouts of hundreds of millions per year is fine?

 

[Cordwainer Fish]

But Hasbro in its current form, where the top holders are: Vanguard, Blackrock, State Street, Goldman Sachs and Citadel with dividend payouts of hundreds of millions per year is fine?

I'm tired of the badmouthing of institutional investors, in no small part because I am one.

 

[Parmandur]

The real value of Twitter is the cultural power it gained Musk, not it's Market Cap.

Besides Musk will likely find ways now to pump twitters value up with his increased clout, score a pile of Government advertising contracts plus pressure of corporations to advertise on twitter.

Plus alot of Twitters value was basically based on fraud, it was over inflated by bots, when Musk found out, he tried to back out, but couldn't.

Unlike Twitter which was radically over valued when he bought it, it was profitable for like 1 year, Hasbro is potential is vastly untapped, it's stock could unexplored upwards with the right leadership.

“But God said to him, ‘You fool! This very night your life will be demanded from you. Then who will get what you have prepared for yourself?’

 

[UngainlyTitan]

This is the worst timeline

There is no situation, no matter how bad cannot be made seem infinitely if looked at the correct way.

 

[Vaalingrade]

So, let me get this right.

If one billionnaire, Elon Musk, buys Hasbro that's too much.

But Hasbro in its current form, where the top holders are: Vanguard, Blackrock, State Street, Goldman Sachs and Citadel with dividend payouts of hundreds of millions per year is fine?

Yes.

One awful person with total control and an ax to grind is worse than hundreds of awful people being limited by having to work together and just having the basic terrible goal of squeezing the the money out of the game's soul.

 

[Parmandur]

So, let me get this right.

If one billionnaire, Elon Musk, buys Hasbro that's too much.

But Hasbro in its current form, where the top holders are: Vanguard, Blackrock, State Street, Goldman Sachs and Citadel with dividend payouts of hundreds of millions per year is fine?

A bunch of investment firms are juat interested in money. Musk is interested in causing harm.

 

[Superchunk77]

Don't simp for oligarchs.

Oh! It's already starting!

 

[TheAlkaizer]

I'm tired of the badmouthing of institutional investors, in no small part because I am one.

Oh, I invest in the stock market too. There's a difference between any stock and global economic powerhouses like those listed.

A bunch of investment firms are juat interested in money. Musk is interested in causing harm.

I'm not sure Musk is only interested in causing harm. But his intentions are irrelevant to me. Blackrock and such companies are buying tons of single-family homes as assets and driving the prices up, directly affecting the quality of life of millions of people. But it's fine, because they're just interested in making money.

 

[Azzy]

So, let me get this right.

If one billionnaire, Elon Musk, buys Hasbro that's too much.

But Hasbro in its current form, where the top holders are: Vanguard, Blackrock, State Street, Goldman Sachs and Citadel with dividend payouts of hundreds of millions per year is fine?

Nope. Screw Hasbro, too. Just screw muskrat harder.