ezo
Hero
But "the big score" doesn't have to be cash, does it?"Give out less" isn't really a good solution if you want to incentivize PCs going for that big score (whether a heist or a dungeon crawl).
IMO the adventure is the point, not the reward... or more precisely I suppose I could say the adventure is the reward.

I know it sounds corny, but that is how I see the game in general. That isn't to say I don't give out "goodies", but cash is low on that list.