Raven Crowking
First Post
Hobo said:In any case, RC, I don't think anyone was claiming that fantasy didn't start until c. 1980, just that c. 1980 there was an explosion in the number of titles that were published each year.
Hrm. I think that something very like that was said. Indeed, I think that some claimed that books such as Dracula and Tarzan of the Apes were not fantasy, nor was the film Nosferatu. Frankly, IMHO, there was a heck of a lot of fantasy prior to 1980; what did not exist was the marketting push that there is now. And, while I could easily find fantasy books in 1975 (say), I tend to think that much of the best fantasy that I've read this decade has not been marketted as such.
What we have with fantasy now, IMHO, is exactly analogous to the pulps, which certainly predate 1980.
I had actually hoped to (assuming that that is true; Hussar presented data to suggest that there was a marked increase roughly at that time) we could bang around some possible reasons why we think that may be. In any case, it's a curious thought. Although probably outside the scope of this discussion in this thread, although I do wonder if the popularity of D&D at that same time was related.
I missed the data H provided.
Certainly, booksellers and publishers saw fantasy in a different light due to The Sword of Shanara. LotR sold a lot of copies. A lot. In a lot of languages. Thereafter, publishers began to look for the "next big thing" they could market to LotR fans. SoS was it. It was the first novel marketted as fantasy to hit the New York Times bestseller list, and it eventually hit #1.
Publishers saw money. Imprints that previously existed for fantasy novels, but which did not contain the word "fantasy", began to use that word. This led to a subset of fantasy being identified in the mainstream as "fantasy" and -- within a decade -- led to publishers using different labels for less mainstream fantasy novels.
Or, at least, that's how I see it & my understanding.
Certainly, the popularity of mainstream fantasy didn't hurt D&D when it burst onto the scene. However, early D&D was informed by earlier fantasy work, and led players to discover the giants of the past as well as to create their own fantastic worlds.
Again, IMHO.
RC